01
Multiple brands in one workspace
Selecting a brand sets the context for the content. The team can switch between projects without leaving the app.
Telegram Mini App / Content and marketing
Radar
From an idea to content for your business.
One workspace to explore competitors’ posts, choose a topic, prepare content in a brand’s style and review results after publication.
The task
Start with the people using it.
Business owners and small teams continually need fresh topics and a useful way to present them. Competitor examples, notes, drafts and plans end up scattered across tools. Managing multiple brands also requires keeping their styles distinct.
The solution
Connect the whole process.
We built Radar inside Telegram. The team selects a brand, collects reference posts, saves ideas and moves into preparing a carousel, a short-video script or a channel post. Planning and metrics sit alongside content preparation.
Inside the product
See how it works, screen by screen.
Choose a section to explore its purpose and interface. The original product is in Russian.
What we built
A workspace for the content process.
02
Competitor research
Add Telegram channels or paste posts manually. Research helps identify topics and angles to develop in the brand’s own content.
03
An idea bank with creation tools
Topics are saved with statuses. An idea can become a carousel, a Reels script or a Telegram channel post.
04
Planning and performance tracking
A content calendar and analytics section support the workflow. Reach and enquiries are entered manually to review published content.
The user journey
A clear next step.
- 01
Choose a brand and collect examples
Select the project, audience and format, then add sources to explore.
- 02
Turn a topic into content
Choose a useful idea and move into preparing the appropriate content format.
- 03
Plan and review
After preparing and publishing the material, return to the plan and enter metrics to understand which topics to develop further.
A working product around a real task.
- Brands, sources, ideas and content preparation share one workspace.
- A saved topic can lead into several publication formats.
- Dedicated sections support planning and recording results.
Radar suits business owners, marketers and agencies preparing regular content for one or several projects. The analytics screen shown has no recorded metrics yet: it demonstrates the interface, not evidence of increased reach or sales.
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